I have recently switched from a blackberry to an iPhone 4S and I must admit that I really enjoy using the latest Apple smartphone. On 16th March, at about 7pm, I walked in the Apple store 'White City' in London which had still a good amount of new iPads in stock. I decided to go ahead and entrust Apple once more with my very first purchase of a tablet. Please note that I am not an Apple enthusiast by any means, and I still enjoy my laptop PC at home.
I installed a fair amount of iPhone and iPad apps on my devices in order to keep abreast of any new updates and spot any major, ideally innovative, enhancements. I aim to post regular updates on the Visible Banking blog.
Please find my list of updated apps between 19-25 March 2012.
Last month, the day after Finovate Europe 2012, I had the opportunity to spend a couple of hours with Jeff Saul, the CEO of EuroInvestor.com. Wealth and Investments are two of the areas in financial services with the biggest potential in regards to social media.
The advisors and brokers need to have access to the right, most relevant, information in close to real time. Private investors are becoming more and more savvy and their expectations have changed dramatically in the era of mainstream social media. They are better informed and they are looking for tools and services providing them with more control on their portfolio.
Cette semaine, la Société Générale a lancé une nouvelle campagne de publicité dans la presse française.
Vous vous demandez la raison qui me pousse à couvrir une campagne presse sur le blog Visible Banking? L'un des canaux de communication client mis en avant est le compte twitter de la banque dédié au support client '@SG_etvous'.
C'est une très bonne initiative. Cependant, quel est le niveau d'innovation d'une telle campagne dans l'industrie bancaire française et mondiale?
Since March 2009, my team have been tracking and benchmarking how theglobal financial services industry is using social media to engage with theircustomers and their markets. We now track over 1,700 twitter accounts in78 countries.
The levels of activity, engagement and 'success' vary tremendously from oneregion to the other. The EMEA region is still lagging behind North America,and it doesn't seem as keen to engage in conversations as the more and more active LATAM and APAC regions.
So which countries are leading the twitter revolution in Asia Pacific? I invite you to check out our video Top10.
Since March 2009, my team have been tracking and benchmarking how theglobal financial services industry is using social media to engage with theircustomers and their markets. We now track over 1,700 twitter accounts in78 countries.
The levels of activity, engagement and 'success' vary tremendously from oneregion to the other. The EMEA region is still lagging behind North America,and it doesn't seem as keen to engage in conversations as the more and more active LATAM and APAC regions.
So which countries are leading the way on twitter in Latin America? I invite you to check out our video Top10.
Quel niveau de buzz autour de ce lancement va générer le concours et les 50,000€ à la clé pour l'heureux gagnant? Comment cette initiative se distingue-t-elle du 'CA Store'?
Je vous invite à visionner mes commentaires en video.
WORKING TOGETHER We at Visible Banking would be delighted to help you and your team better UNDERSTAND and LEVERAGE social media in a strategic yet pragmatic way.
So please don't hesitate to call me, send me an email or DM me (@Visible_Banking) to book a meeting and talk about twitter, facebook, crowdsourcing, customer reviews, social media & social commerce in banking, financial services and insurance.
I've been covering and championing the topics of social media and digital engagement in financial services on the Visible Banking blog since 4th February 2007.
As I mentioned in my first published book, 'customer experience without borders: a practical guide to social media in financial services', if it is important to have a good vision and identify the key trends in digital innovation and engagement, it is critical to do the basics well. You must spend as much time as needed to learn and understand the leading social media channels like facebook, twitter, blogs or youtube, make sure to do a good job publishing relevant, highly visible, content and engage with your communities.
Today, and a couple of months after Fédération Nationale du Crédit Agricole, Axa Banque announced the launch of its own banking API and 'app store'. With this initiative, the French financial institutions demonstrate once more their leading position at the forefront of digital innovation.
How much buzz and traction will Axa Banque generate with this contest? How does this initiative compare with Crédit Agricole's?
“Christophe's book is really the must-have synopsis of the current state-of-play in social media in banking. Christophe has taken a deep passion for the topic, and turned it into an account of the landscape valuable to anyone who has social media responsibilities in financial services” James Gardner, General Manager at Spigit
“Christophe is extremely well informed about the banking and financial services industries. He's at all the right conferences, and digs deep with his interviews of all the influencers and innovators. He's also a tremendously nice guy :-)” Aaron Patzer, Founder & CEO at Mint Software
“Christophe seems to have his finger on the pulse of the financial services industry. Visible Banking has become "the" source of information for innovations in the financial services industry.” Tim Collins, SVP-Experiential Marketing at Wells Fargo
Introducing the 'Voice of the Customer' Series on Visible Banking
REDIRECTING TO VISIBLEBANKING.COM
As I mentioned in my first published book, 'customer experience without borders: a practical guide to social media in financial services', if it is important to have a good vision and identify the key trends in digital innovation and engagement, it is critical to do the basics well. You must spend as much time as needed to learn and understand the leading social media channels like facebook, twitter, blogs or youtube, make sure to do a good job publishing relevant, highly visible, content and engage with your communities.
Continue reading "Introducing the 'Voice of the Customer' Series on Visible Banking" »
Posted by Christophe on March 19, 2012 in Customer comments, Customers, Facebook, Transparency, Twitter, VBVOC | Permalink | Comments (0) | TrackBack (0)
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